How to write headlines fast in five simple steps
If I had only one hour to come up with an ad, this is how I’d do it. Learn how to brainstorm creative headlines in five simple steps.
Copywriting
How to write creative headlines using Osborn’s Checklist
Today, I'll show you how Osborn's Checklist can be used to write headlines.
How to turn clichés into catchy headlines
Let's write a DoorDash ad with a simple formula that copywriters love: "[cliché], but [twist]."
How to announce new features so that people actually notice
I'm thrilled and honored to share this copywriting technique with you.
How to use literary devices to write sticky headlines
I went through 300+ brand taglines. Most of them use one of these 24 rhetorical devices.
How to write understatement ads when everyone is overhyping
If most ads are like overexcited golden retrievers, understatement ads are cats. Let's make some.