How to make funny ads using Bergson’s humor mechanisms  Feature Image

How to make funny ads using Bergson’s humor mechanisms

Philosopher H. Bergson discovered the mechanisms that make humans laugh. Here's how to use them for marketing.

1 min

How to become a creative thinker  Feature Image

How to become a creative thinker

Dr. Edward de Bono devoted his life to creative research. These are his 12 greatest lessons.

3 min

How to write terrible headlines to unblock yourself  Feature Image

How to write terrible headlines to unblock yourself

Fear of failure kills creativity. This quick exercise helps me overcome the fear.

1 min

How to become a meme marketing master  Feature Image

How to become a meme marketing master

I've generated 3M+ views with memes. Here’s my quick and simple meme creation process...

2 min

How to brainstorm endless ideas with Osborn’s Checklist  Feature Image

How to brainstorm endless ideas with Osborn’s Checklist

Creative ads helped turn Snickers into the world's best-selling candy bar. I watched every single ad and noticed something: they all use an old but powerful technique.

3 min

How to disarm ad haters  Feature Image

How to disarm ad haters

People hate try-hards and hate to be sold to. But most ads are a combination of the two. Try this instead...

1 min