Shlomo Genchin

How to execute big ideas on a tiny production budget  Feature Image

How to execute big ideas on a tiny production budget

Making video ads doesn’t always mean spending $50k. Sometimes all you need is a tiny production.

3 min · Scripts & Video

How to write and produce realistic AI video ads that actually convert  Feature Image

How to write and produce realistic AI video ads that actually convert

I created an AI ad for HiBob. It brought in so many leads that we’re now turning it into a CTV ad.

3 min · Scripts & Video

How to avoid the boring screenshot trap when advertising tech products  Feature Image

How to avoid the boring screenshot trap when advertising tech products

Making ads for tech products is hard because product screenshots are boring. Here's what Volkswagen did.

2 min · Brainstorming

How I get clients as a freelance creative  Feature Image

How I get clients as a freelance creative

The freelance market is tough. Today, I'll share everything I've learned about finding clients.

8 min · Career

How to use Nano Banana to make memorable ad visuals  Feature Image

How to use Nano Banana to make memorable ad visuals

Oh, Nano Banana. The greatest AI image tool. Here are 12 ways I use it to make ads: 01. Change Hairstyle Prompt: Mess up her hair so it looks like a full-on bad hair day: Uneven volume, frizzy strands, pieces sticking out in random directions and covering her face. 02.

3 min · Art Direction